Ever wanted to find out what it takes to write, cast, shoot, edit, and distribute a web series?
Well so did we, so we've decided to do it. Follow along with us as we create the pilot episode
for Jenn2.0, a show about a young social media consultant attempting to build her brand and
define herself in the ultimate connectivity of the Web 2.0 world.
We have decide to post an open call. We are all excited to be getting to the heart of the project. Here’s the text of the ad that going out (and yes on Craig’s List too):
We’re now casting both males and females in their mid 20s to early 30s for an upcoming web series pilot. We’re looking for individuals who can pull off a young, professional look. The series revolves around people who use social networking and the internet, so knowledge of these would be a plus. The parts we’re looking for are as follows:
1 Female lead - mid 20s
1 Male supporting - 30 something, young, handsome with a leading male “look”
1 Male lead - early 20s, looks like sort of a geek.
Compensation is copy and credit, lunch and gas reimbursement if needed. Please e-mail us your resume with relevant experience and a head shot.
The original concept for Jenn2.0 involves following around Jenn Van Grove, a very talented real life person. We would be capturing both the real situations that she deals with and also the intriguing and edgy community of friends around her. We wrote a treatment and included a sample episode of fictional situations that we thought would be similar to what we might capture. Then came the hard part.
If you saw the Friday video you know Darren and I were going to try to work out the script changes, talk about our budget and other compensation issues. Well, we had that call and made an attempt at recording it. So, if we can get it pulled together I’ll be posting that for you. (UPDATE: Here it is. Edited poorly from 45 minutes to just under 9 min.)
Keep in mind that much of this is not being done by the production company,so if it’s a bit rough (or just plain terrible) that’s not their fault. On the call we didn’t review the script and instead decided that each of us should do a script outline to determine what we would change on a larger perspective. Then Darren would delve into the details once we agreed upon it.
Yesterday Darren (the writer) drove down from L.A. so that we could have an in-person meeting with the team at New American Standard (NAS). We actually met Josh (the producer) through Jenn and things went from there. Jenn was present as well and arrived separately.
So, here’s what went down. Darren and I made a horrible attempt at video documenting our initial thoughts on the drive over. You guys may see some of this in the documentary footage, but I’m sort of hoping you don’t. Anyway, it took a few minutes after the meeting got underway for us to remembered to fire up the camera again (a room full of equipment and nothing was rolling, heh). So we got the majority of our conversation and, whatever you see of that will hopefully give you an idea of just how “starting from nothing” we are.
It’s funny how things turn out… Rob and I met back in September 2007 at the San Diego Film Festival. I was still living in Boston, but we remained connected: by email and phone (so “2007″ according to Rob). We immediately hit it off and have been bouncing ideas back-and-forth ever since. Jenn2.0 came about in the midst of another idea that we had been discussing. I’m always eager to help Rob out as we’re like-minded; neither of us is afraid to run an idea through the process and give each other praise or criticism. That, in essence, is what helped Jenn2.0 come to fruition.
Okay, we now have a live site for you to follow our progress. I will be hacking at this site for a little longer now, trying to get the look and the functionality to fit our objective. Which, of course, is to share with you in a meaningful way and allow you to give us your thoughts and feedback.
So, stop by often and tell us what you think. And get the RSS of course… this is gonna be fun. After all, this is the “Making of” website where our shit just isn’t together yet. Heh. Enjoy.
Comments 
The original concept for Jenn2.0 involves following around Jenn Van Grove, a very talented real life person. We would be capturing both the real situations that she deals with and also the intriguing and edgy community of friends around her. We wrote a treatment and included a sample episode of fictional situations that we thought would be similar to what we might capture. Then came the hard part.
